Hi! I’m Joanne

I’m a storyteller at heart with 15+ YEARS EXPERIENCE working on and developing some of the entertainment industry’s most iconic series and documentaries.

I have experience WRITING, EDITING, PRODUCING, and SALES, but the core of what I do is look at the impossible and break it into pieces to figure out how to TURN BIG IDEAS INTO REALITY. I jump at opportunities to explore NEW TECHNOLOGY and recently built a VOD and streaming platform for an iconic dance studio in Las Vegas. It was a big endeavor to produce over 16 hours of content in a few months and I am proud that I created something that promotes health and wellness.

WHAT I DO

POWERFUL STORYTELLING. If there’s one thing I learned after 15 years of working in television, it’s being able to crack the heart of a story and translate that to an audience. So whether it’s building a website for a business to attract new consumers, developing a video training program to build a global brand, or developing new ideas for television or web series, I thrive at crafting the video and written elements to make those successful.

Current technology makes it easier than ever to produce WELL CRAFTED content, but for people to stay engaged, they need to feel connected to whatever they’re reading or viewing. Seems simple, but understanding how to craft DYNAMIC STORIES makes the biggest difference… and THAT’S WHERE I COME IN.

I value HARD WORK, COLLABORATION, CURIOSITY, EMBRACING IMPROV, and MENTORING TALENT so we can all grow better together.